You’ve picked a name, designed a logo, locked down the Instagram handle, and maybe even ordered your packaging. Your brand is finally coming to life. But here’s the catch: just because you own your visual assets doesn’t mean you legally control them. In today’s digital world, brand identity and intellectual property go hand in hand. […]
September 18, 2025
How to Protect Your Internal Training Manuals, Videos, and Slide Decks 1. Why this question matters You’ve spent months creating onboarding videos, an SOP playbook, and a library of “secret-sauce” templates that make new hires productive in days instead of weeks. Those materials are valuable IP—but what’s the smartest legal wrapper? Two tools dominate the […]
June 25, 2025
